Fresh off the announcement that Master P would officially go by his given name Percy Miller to sound more professional, Percy just announced today the launch of his new cable network called BBTV (Better Black Television). The goal of BBT is to provide “positive content for a black and brown culture” according to the company which will air family-friendly programming.

According to the Hollywood Reporter, the network will launch in 2009 and will include a “wide range of scripted, unscripted and news programming, including drama and comedy series, movies, animation, reality, politics, sports and entertainment news, children’s educational and teen programming, as well as responsible hip-hop music and videos.”

Although BBTV sounds very similar to current network BET, Percy insists that the two networks have a great relationship and even tributes BET founder Bob Johnson. “I remember him telling me back in the day that if you wanted to know real estate, you’ve got to hang out with real estate investors. If you wanted to know sports, you’ve got to hang out with athletes. I wanted to know TV, so I hung out with Bob and learned the TV game from one of the best in the business.”

Production for the various TV shows on the BBTV network has already started in California, NY, Louisiana and Florida. Check out the proposed slate of shows here:

– “Gee Gee the Giraffe”: Children’s educational show. (Will air on BBTV Kids saturday morning show).

– “Manage Your Money”: Featuring financially successful people lending tips to promote financial literacy.

– “Close to the Starz”: A behind-the-scenes show that takes the viewers up close and personal to their favorite celebrities.

– “Karma TV Show”: Bilingual soap opera with an African-American and Latino cast.

– “What’s Cooking TV Show”: Talk show that covers wide aspects of entertainment and current events while cooking healthy, budget-conscious meals.

– “The Black List Movies”: Film showcase featuring classic and contemporary movies, as well as original BBTV productions.

– “Hip-Hop Garage Show”: Saturday show that will play the hottest new and upcoming.