Comments on: The future of hip-hop? More artists looking for consumer brand support, not label support http://woooha.com/2008/08/the-future-of-hip-hop-more-artists-looking-for-consumer-brand-support-not-label-support/ Sat, 21 Nov 2009 05:13:32 -0800 http://wordpress.org/?v=2.8.4 hourly 1 By: Projekt Lotus http://woooha.com/2008/08/the-future-of-hip-hop-more-artists-looking-for-consumer-brand-support-not-label-support/comment-page-1/#comment-6878 Projekt Lotus Sun, 07 Jun 2009 02:59:19 +0000 http://woooha.com/?p=717#comment-6878 Why not? If we as artists find like-minded businesses that can fuel that which label and fan support is not able to, why not endorse such a business? My group has been independent for nearly 10 years now and over that time we've refined our technique and we've seen how the industry has changed. There was a day when artists weren't able to use networking tools like the internet and had to go into pricey studios to create product with a quality deemed "industry standard." There was a day when an artist had to get out in the world - touring constantly and collecting mailing lists at every stop. There was a work-ethic that evolved during that era that just isn't there today. The record labels always have been the entity making the real money as far as album sales go... and these days everyone pirates music anyway. However, if you let music be what it was always intended to be, the artists - whether they like it or not - are creating their culture. With culture comes fashion... kind of the sex, drugs, and rock n roll idea - that every social movement has various factors in place that someone, contrived or not, has profited from. It is our duty as ambassadors of said social movement to take control of our environment. What does Corona have to do with Hip Hop? Whatever Shwayze says it does. We as artists can chose what direction this whole thing goes. Personally, Projekt Lotus has worked for years with mostly local businesses that we feel would represent our message and ideals. This is a symbiotic relationship - where we have certain expenses covered and in turn, promote said businesses on while we're on tour or include them in our productions. Why not? If we as artists find like-minded businesses that can fuel that which label and fan support is not able to, why not endorse such a business? My group has been independent for nearly 10 years now and over that time we’ve refined our technique and we’ve seen how the industry has changed. There was a day when artists weren’t able to use networking tools like the internet and had to go into pricey studios to create product with a quality deemed “industry standard.” There was a day when an artist had to get out in the world – touring constantly and collecting mailing lists at every stop. There was a work-ethic that evolved during that era that just isn’t there today. The record labels always have been the entity making the real money as far as album sales go… and these days everyone pirates music anyway. However, if you let music be what it was always intended to be, the artists – whether they like it or not – are creating their culture. With culture comes fashion… kind of the sex, drugs, and rock n roll idea – that every social movement has various factors in place that someone, contrived or not, has profited from. It is our duty as ambassadors of said social movement to take control of our environment. What does Corona have to do with Hip Hop? Whatever Shwayze says it does. We as artists can chose what direction this whole thing goes. Personally, Projekt Lotus has worked for years with mostly local businesses that we feel would represent our message and ideals. This is a symbiotic relationship – where we have certain expenses covered and in turn, promote said businesses on while we’re on tour or include them in our productions.

]]> By: lil riddem http://woooha.com/2008/08/the-future-of-hip-hop-more-artists-looking-for-consumer-brand-support-not-label-support/comment-page-1/#comment-3811 lil riddem Sun, 04 Jan 2009 13:44:36 +0000 http://woooha.com/?p=717#comment-3811 hiyerr i would love to stay and chat but im busy making constant mixtapes i can hand a demo to anyone who is interested i wanted to know wether i have what it takes to make it thanks hiyerr i would love to stay and chat but im busy making constant mixtapes i can hand a demo to anyone who is interested i wanted to know wether i have what it takes to make it thanks

]]> By: royal blizz http://woooha.com/2008/08/the-future-of-hip-hop-more-artists-looking-for-consumer-brand-support-not-label-support/comment-page-1/#comment-2683 royal blizz Mon, 17 Nov 2008 02:23:42 +0000 http://woooha.com/?p=717#comment-2683 hey, i would would love sit and chat with someone about a manager thats all i need i know i have what it takes to be that top artist i can hand someone a demo anything i even ghost write feel free to hit me up on the cell 718-812-7560 thanks hey, i would would love sit and chat with someone about a manager thats all i need i know i have what it takes to be that top artist i can hand someone a demo anything i even ghost write feel free to hit me up on the cell 718-812-7560 thanks

]]> By: hassan http://woooha.com/2008/08/the-future-of-hip-hop-more-artists-looking-for-consumer-brand-support-not-label-support/comment-page-1/#comment-2659 hassan Sat, 15 Nov 2008 17:44:56 +0000 http://woooha.com/?p=717#comment-2659 i realy would love to sit and talk to you guys me and my boy we do mix tapes arabic and english only hip hop we been trying to look for some one who can make us famous so if you need more details feel free to call me at 347 825 4290 thanx i realy would love to sit and talk to you guys me and my boy we do mix tapes arabic and english only hip hop we been trying to look for some one who can make us famous so if you need more details feel free to call me at 347 825 4290 thanx

]]> By: Could it be the Future of the Urban Music Industry ? | Africaincorp [Beta DEV] http://woooha.com/2008/08/the-future-of-hip-hop-more-artists-looking-for-consumer-brand-support-not-label-support/comment-page-1/#comment-1372 Could it be the Future of the Urban Music Industry ? | Africaincorp [Beta DEV] Fri, 26 Sep 2008 00:10:33 +0000 http://woooha.com/?p=717#comment-1372 [...] Verizon - Hollywood hipster rapper Shwayze signs a deal with Verizon Wireless which has Verizon as the exclusive online distributor for his next single “Corona & Lime” and will pay for all other promotional costs in order to push the single via Woohah [...] [...] Verizon РHollywood hipster rapper Shwayze signs a deal with Verizon Wireless which has Verizon as the exclusive online distributor for his next single “Corona & Lime” and will pay for all other promotional costs in order to push the single via Woohah [...]

]]> By: Steve Stoute inducted into Advertising Hall of Fame | WoooHa.com http://woooha.com/2008/08/the-future-of-hip-hop-more-artists-looking-for-consumer-brand-support-not-label-support/comment-page-1/#comment-435 Steve Stoute inducted into Advertising Hall of Fame | WoooHa.com Tue, 02 Sep 2008 11:01:59 +0000 http://woooha.com/?p=717#comment-435 [...] took him by surprise. Due to Corporate America’s recent fascination with hip-hop branded deals, Stoute has been pretty busy at his agency. His latest projects included Chris Brown’s single [...] [...] took him by surprise. Due to Corporate America’s recent fascination with hip-hop branded deals, Stoute has been pretty busy at his agency. His latest projects included Chris Brown’s single [...]

]]> By: thatfhat http://woooha.com/2008/08/the-future-of-hip-hop-more-artists-looking-for-consumer-brand-support-not-label-support/comment-page-1/#comment-425 thatfhat Mon, 01 Sep 2008 21:38:11 +0000 http://woooha.com/?p=717#comment-425 Nice look and yes this is the future of hip-hop. Nice look and yes this is the future of hip-hop.

]]> By: MIC LOWREY http://woooha.com/2008/08/the-future-of-hip-hop-more-artists-looking-for-consumer-brand-support-not-label-support/comment-page-1/#comment-396 MIC LOWREY Sat, 30 Aug 2008 19:54:39 +0000 http://woooha.com/?p=717#comment-396 It is up to the labels and ownership to make a record pop, and it is really all about the promotion of said artist. This is why wE-Connect is the perfect model for getting behind the scenes now, if you would like to be that Producer, Engineer, Director, or whatever, this is your opportunity. wE-Connect 260 West 35th Street Suite 801 New York, NY 10001 646.435.0066 info@weconnecttalent.com www.weconnecttalent.com It is up to the labels and ownership to make a record pop, and it is really all about the promotion of said artist. This is why wE-Connect is the perfect model for getting behind the scenes now, if you would like to be that Producer, Engineer, Director, or whatever, this is your opportunity.

wE-Connect
260 West 35th Street
Suite 801
New York, NY 10001
646.435.0066
info@weconnecttalent.com
http://www.weconnecttalent.com

]]> By: Dez http://woooha.com/2008/08/the-future-of-hip-hop-more-artists-looking-for-consumer-brand-support-not-label-support/comment-page-1/#comment-395 Dez Sat, 30 Aug 2008 18:56:10 +0000 http://woooha.com/?p=717#comment-395 This really is the record labels own fault. They abused their power over artists for decades. Now they no longer have an advantage This really is the record labels own fault. They abused their power over artists for decades. Now they no longer have an advantage

]]> By: m@ http://woooha.com/2008/08/the-future-of-hip-hop-more-artists-looking-for-consumer-brand-support-not-label-support/comment-page-1/#comment-386 m@ Fri, 29 Aug 2008 22:53:44 +0000 http://woooha.com/?p=717#comment-386 It sounds backwards, but musicians should do as little business as possible with the music industry as possible. What other industry assumes their customers are criminals and treats them as such? It's a dying business model. It sounds backwards, but musicians should do as little business as possible with the music industry as possible. What other industry assumes their customers are criminals and treats them as such? It’s a dying business model.

]]> By: Zed http://woooha.com/2008/08/the-future-of-hip-hop-more-artists-looking-for-consumer-brand-support-not-label-support/comment-page-1/#comment-383 Zed Fri, 29 Aug 2008 20:02:17 +0000 http://woooha.com/?p=717#comment-383 Nice look and yes this is the future of hip-hop. You should write for business week or some business pub and focus on how big this stuff is in hiphop. Keep it up Nice look and yes this is the future of hip-hop. You should write for business week or some business pub and focus on how big this stuff is in hiphop. Keep it up

]]> By: “The Future of Hip Hop?More artists looking for consumer brand,support, not label support” by Woohah :Digitized Hip Hop http://woooha.com/2008/08/the-future-of-hip-hop-more-artists-looking-for-consumer-brand-support-not-label-support/comment-page-1/#comment-380 “The Future of Hip Hop?More artists looking for consumer brand,support, not label support” by Woohah :Digitized Hip Hop Fri, 29 Aug 2008 15:43:49 +0000 http://woooha.com/?p=717#comment-380 [...] CLICK HERE [...] [...] CLICK HERE [...]

]]> By: Juan http://woooha.com/2008/08/the-future-of-hip-hop-more-artists-looking-for-consumer-brand-support-not-label-support/comment-page-1/#comment-377 Juan Fri, 29 Aug 2008 13:14:49 +0000 http://woooha.com/?p=717#comment-377 Yeti, You know how I feel about these corporate sponsorships. And although I'm a huge fan of them they often can get slightly carried away. I think one you forgot under the Verizon category was the Timbaland VCast mobile production studio thingy. What happened to that? Died down a little from all the initial hype. Yeti,
You know how I feel about these corporate sponsorships. And although I’m a huge fan of them they often can get slightly carried away. I think one you forgot under the Verizon category was the Timbaland VCast mobile production studio thingy. What happened to that? Died down a little from all the initial hype.

]]> By: Corey F http://woooha.com/2008/08/the-future-of-hip-hop-more-artists-looking-for-consumer-brand-support-not-label-support/comment-page-1/#comment-376 Corey F Fri, 29 Aug 2008 12:56:17 +0000 http://woooha.com/?p=717#comment-376 You know what Yeti, I think that this is a smart move because, the real money is in consumer brand support. Record labels are greedy and derisive, there's a whold lot of money out there in other ventures. I remember in an interview that I heard recently with Busta Rhymes in which he basically said that the music industry, being hiphop, is so saturated that there's no more money in selling records. You have to be diversified. You know what Yeti, I think that this is a smart move because, the real money is in consumer brand support. Record labels are greedy and derisive, there’s a whold lot of money out there in other ventures. I remember in an interview that I heard recently with Busta Rhymes in which he basically said that the music industry, being hiphop, is so saturated that there’s no more money in selling records. You have to be diversified.

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