Cee-Lo will now be taking his eclectic taste and talent to help push coke…excuse me Coca-Cola in their new ad campaign entitled “Happiness.” The campaign utilizes the partnership between Coca-Cola and Warner Music as other Warner artists including Travis McCoy and Janelle Monae will be joining Cee-Lo in the campaign.

Kicking things off in March, the artists will be releasing a single called “Open Happiness.” Coke will be promoting the song by placing Cee-Lo’s smiling face all over Coke cans on a global scale. 20 BILLION cans of Coca-Cola to be exact. No offense to Cee-Lo but dude would scare me from picking up a can with his mug on the front. Via: Songs for Soap