You know that sounds too crazy for me to just make up. Indie film production company Asch Entertainment has just confirmed that Q-Tip has been cast to play Ephraim, an Ethiopian drug dealer who traffiks ecstasy into the U.S. Movie is based on true events about a Hasidic Jew named Sam Gold, from an Orthodox Brooklyn community who gets lured into the world of ecstasy drug trafficking by a friend.

Apparently in the 1990′s Hasidim were recruited as mules to smuggle drugs into the United States. Hmmm you learn something new every day. Holy Rollers is currently filming in various locations across New York City.

T.I.’s Grand Hustle management team signed Outkast’s Big Boi last year to run all day-to-day management issues. So it is no surprise that Big Boi was on hand to promote T.I.’s launch of his clothing line AKOO. Check out this new ad of Big Boi showing off the latest AKOO gear which was taken by legendary photographer Zach Wolfe.

An artist by the name of Tom Patti who creates high concept plastic and glass sculptures has sued Diddy and Sean John for stealing his design. Apparently Patti’s sculpture called “COMPACTED GRAY WITH CLEAR AND RIBS” which was created in 1982, was ripped off as the design of Diddy’s 2006 fragrance bottle for “Unforgivable” without Patti’s permission.

Did Diddy really steal his design? You decide. We have a shot of Patti’s sculpture here on the left and Diddy’s “Unforgivable” bottle on the right.

Soulja Boy signed on as an official endorser of the Yums shoe brand not too far back as the deal called for an exclusive shoe deal where designed his own Yums shoe line and would also support the company through media and promotional appearances. Here is the newest TV spot featuring Soulja Boy that is currently running on national TV.

Although buying media on TV is a lot cheaper these days, it still is relatively expensive for a smaller shoe brand like Yums. However, Yums partered up with Finish Line for distribution and the ad buy is also supported by Finish Line to help off set the media costs. Props to InMyStateofMind for the heads up.

Kanye West x Rizzoli New York Publishing.
Kanye West and book publishing company Rizzoli New York have just announced a book deal. Officialy titled “Kanye West Glow in the Dark,” the coffee table book is the only official record of one of the tour and includes a USB drive of previously unreleased music. The book comes out in September and will be priced at $50. Check out the official details after the jump.

Official Synopsis:
The only and official record of one of the most highly anticipated tours of the year. Including a USB drive of previously unreleased music, the book is both a memento of the tour and an object conceived by the artist himself‚Äîentirely collectible on its own. Appearing alone on stage for almost the entirety of the show with huge Star Wars-inspired spacescapes behind him, West‚Äôs Glow in the Dark Tour is both a musical and a visual odyssey of Kanye as a true pioneer. This deluxe landscape volume promises to be yet another creation of this multifaceted artist and will include his original sketches and concepts; 3-D models and construction of the stage; concept art for “J.A.N.E.”; costume designs (including his Grace Jones-inspired outfits for opening act Rihanna); and blog of his journey. The gatefolds and special edition USB drive put this artist‚Äôs innovative and signature stamp on an already visually radical piece.

Lupe Fiasco x Converse
I believe this is the third pair of Converse sneakers that Lupe has designed now. Check out the lo-tops here. This new pair, called 100 Supplementaire, features Lupe’s political opinions with newspaper font plastered throughout the canvas. This shoe is the latest from the Converse PRODUCT (RED) line and will be available at all Converse stores. Via: Sneaker Freaker

Cee-Lo Green x Coca-Cola.
Last month we mentioned how former Goodie Mob member, current Gnarls Barkley singer Cee-Lo Green was part of a multi-million dollar global Coca-Cola ad campaign with the likes of Travis McCoy and Janelle Monae. As part of the promotion, Cee-Lo’s beautiful face will be featured on Coke cans across the globe and ads will be promoting the new collab song “Open Happiness” which you can listen to here. The promotion is part of an overall deal with Warner Music. Via: Songs For Soap

Wu-Tang Clan x Gabriel Urist.
Nothing says true love like Wu-Tang. As one of the biggest self-proclaimed West Coast fans of the Wu I feel it is my duty to let every guy know, there is no better way to a woman’s heart than a pair of these silver Wu-Tang earrings designed by popular jeweler Gabriel Urist. According to Hypebeast, these earrings feature the iconic Wu-Tang ‚ÄòW‚Äô and come with a special red box. The earrings can be purchased at essense for approximately $121. Well worth what you will receive in return from your lady. More pics