Kid Cudi x Reebok. If you keep up on your Cudi news then you remember he had it in with a Reebok rep when he refused to wear the shoes at a concert. This led to a scuffle between Cudi, Cudi’s bodygurad and the Reebok rep. This happened awhile ago. I just assumed Cudi thought the Reebok’s were ugly and didn’t want to ruin his reputation. I was kinda right. Cudi finally talks about it in this new interview with Complex.Yes Cudi does have a bodyguard named Zule. Now where is the Gatekeeper!

Complex: So, the Reebok situation. There were a lot of rumors about you getting tasered by the police after wearing Jordans to a Reebok party. You never really addressed it outside of a blog post…

Kid Cudi: It was never about Reebok, the brand or anything like that. Nike don’t always make the dopest shoes, no brand makes dope shit all the time. I was opposed to the shoes they tried to give me—I didn’t like them. I didn’t get into because it was Reebok people, I got into it with one individual who approached me the wrong way. I’m a man at the end of the day. I’m not a fighter, I don’t like violence—hell, I don’t even know if I know how to fight. I’m not a strategic fighter, that’s not my steez. I don’t know how to work a gun if you gave me one, I wouldn’t want to fucking touch it. But at the same time, I ain’t no sucker and I was in a situation where a dude was trying to test me as a man. I let it get to me, but that will never happen again. A nigga want to test me? So what. I will never let anyone rub me the wrong way. It’s something I don’t regret at all. It was something I needed to do at that time. That dude was wrong. I reacted off of his reaction. He interfered in a conversation I was having with two other people. I wasn’t even the first one to put hands on him, my security Zule was. I tell people, he’s always close, he’s not even certified, he’s just a nigga from the hood.