Redman x Scion. The car company continues their aggressive push with the urban lifestyle consumer as they just announced their partnership with Redman. The deal calls for Scion to push Redman’s previously unreleased song “I Hold the Crown” as a remix from Italy‚Äôs finest bass champions, Nic Sarno, His Majesty Andre and Gigi Barocco. The song will be distributed at all Scion events starting April 21st.