Kanye West x GURU. No not the member of Gang Starr. GURU is an energy drink founded in 1999 in Canada. And like all great things Canadian like….ummmm…..the Raptors….there is a major push to influence the U.S. market. And what better way to do that than to broker a multi-million dollar deal with Kanye West?
That’s right folks. Kanye West can add “Energy Drink owner” to his resume as he is now officially an equity partner with GURU Beverage Co. According to the press release, Kanye will develop an entirely new GURU drink product “inspired by his own artistic vision.” The new product has been kept under wraps but is set to launch later this year and will be fully supported by the Kanye West marketing machine.
“I express myself through music, fashion, art and design and that’s why I am excited to collaborate with GURU; because the brand values what I value, and I can put what inspires me into this new product,” said Kanye West.
Props to the GURU team for giving us the heads up. This should be an interesting business arrangement. Pretty curious to see what this product is going to be. It just leads me to one question though. Hey Kanye….do you like fishsticks?
For someone who claims to be original and cutting edge a energy drink is exactly the opposite. Way to go Kanye. Fishsticks! I dont get it! Yes I love fishsticks! LMFAO
Well this is just more proof that Kanye is a fake and a phony. An energy drink? I would tell GURU NOT to use Kanye. That is the best thing for their image.
Kenya would come out to be a competitor to Red Bull?
Kenya? Or Kanye? I dont think Kenya's economical system has the ability to develop an energy drink. Kanye West does though
[...] West x GURU Energy Drink. Back in April, Kanye West announced he was becoming an equity partner of GURU Energy Drink and would also be developing his own flavor [...]
[...] West x GURU Energy Drink. Back in April, Kanye West announced he was becoming an equity partner of GURU Energy Drink and would also be developing his own flavor [...]
I hate the energy drinks you can get in the stores and gas stations! They’re just full of chemicals and horrible stuff that destroys your body. I asked one of the teachers at my college who teaches nursing about these things, and she told me about an awesome drink that’s full of vitamines and natural forms of energy. It’s fruit juice instead of chemicals!! It’s amazing! Check it out!