Pharrell x Bionic Yarn. Back in December 2008, Pharrell and eco-friendly textile company Bionic Yarn announced a very interesting partnership (see details here). As the new part owner of the company, Pharrell was charged with pushing Bionic Yarn into pop culture and the fashion world.

There has been little talk of the deal since, but just this past week fashion label Cole Haan hosted a dinner for Bionic Yarn and Pharrell here in Los Angeles. Pharrell continues to push the fact that the Bionic Yarn material made out of recycled bottles can be used for literally anything. He stated at the dinner:

“We want to do everything from high-end luggage to high-end denim, to university caps and gowns to Parks Department uniforms.”

That’s impressive. But what would be even more impressive is food made out of Bionic Yarn. Like Bionic Yarn fried chicken. Bionic Yarn Spam. I love Spam. Via: Drew Reports

• Introducing the Pharrell Williams candle collection
• Pharrell invests in cutting edge fabric company Bionic Yarn
• Pharrell collaborates with Visvim for outdoor jacket & vest collection
• PICS: Pharrell drops fashion line for The GAP
• Pharrell’s Billionaire Boys Club goes high fashion