Estelle x Belvedere. We have seen plenty of artist x alcohol partner collaborations. Just last week Swizz Beatz and Hennesy teamed together for a custom music video and even a dance contest (see details). Looks like Belvedere is trying to one up the competition by collaborating with Estelle to create a custom night bag to celebrate the launch of Belvedere Black Raspberry.

The bag is called the Belvie and will be sold nation wide for $1,400. The Belvie and Estelle will also be used in their marketing campaign.