Keri Hilson x Wet Seal. Keri has recently secured a nice spokesperson deal with mall based retailer Wet Seal. Word is the deal calls for HIlson to promote the Wet Seal line through the standard promotions, photoshoots, in-store appearances and ads. No word on the pretty amount of money she got for this. Check this vid of her photoshoot.

DMC x Adidas. Adidas filmed this performance/ad of DMC and Japanese beatboxer Afra during their “house party” ad shoots. Check this pretty nice rendition of “My Adidas.” Via: Hypebeast

MC Hammer x Hammertime. I know you ladies and gentlemen have been waiting for this one. Straight from A&E comes the brand new trailer to Hammer’s reality show “Hammertime.” Show premieres on A&E on June 14 10pm. Now Stop. Hammertime.

T-Pain was tight with Dolla (RIP), the artist who was recently killed at the Beverly Center here in Los Angeles. We knew T-Pain and Dolla was tight….but who knew they were THIS tight? This is T-Pain’s 1972 Chevy Chevelle that T-Pain recently got custom painted. I have no comment. Via: Broken Cool

Big Boi wore some custom Bugs Bunny Air Jordans at a recent show and pics of them had the sneaker heads screaming “FAKE!” It’s interesting how this is a big deal…so much in fact that Big Boi is forced to “confess.”

Last week WoooHa dropped the exclusive news straight here from Hollywood that Eminem and manager Paul Rosenberg were looking to get back into the film business and were looking for projects. In this recent video with MTV, Eminem confirms WoooHa’s claims (indirectly) as he is ready to get back into film and searching for the right scripts. Remember though – you heard it here first! Video Via: Real Talk NYC

Hard to believe it’s MTV’s “Run’s House” is already at Season 6. Premiere episode is on June 15th, 10pm. Props to Upscale Swagger for the heads up.

This brand new official trailer for Activision’s DJ Hero is clearly not targeting the hip-hop community and is going for more mainstream appeal. Interesting direction considering the DJ Shadow promo pics and the Eminem & Jay-Z announcement.