The Game x NBA 2K10. The Game has a nice little deal here with 2K as he will be featured as the main artist for the upcoming NBA 2K10. Like all NBA 2K games, the soundtrack will feature a bunch of artists but they usually pick a handful to focus on. Getting someone like The Game to do a custom song is pretty big. Check the song over at 2DopeBoyz. Of course Kobe is reppin’ the West out here and will be gracing the cover.