Lebron James “More Than A Game” is a documentary based on a “remarkable true-life coming of age story about friendship and loyalty in the face of great adversity” with high school teammates in Akron, Ohio. The film arrives in selected theaters on October 2nd. Besides the film there will also be a soundtrack with music from Mary J. Blige entitled “Stronger“.

Mary J. Blige is in the current AT&T commercial titled “shedding styles”. The commercial depicts Blige shedding into different styles of clothing while her new single “The One” produced by Darkchild plays in the background.

Props: Rap-Up

Tyrese Gibson has a new position as the comic creator of Mayhem. In an article from the Miami Herald, Gibson describes the comic book as being “about the adventures of a gun-slinging vigilante who seeks refuge in the basement of a church.” The issue is set to be released August 5, 2009. Pre-sales of the issue have exceeded 5,000. Mayhem is written by Mike Le and Will Wilson with artwork from Tone Rodriguez.

Why did you decide to write Mayhem?
“I was at a Comic Con convention and I saw all these people walking around dressed in different costumes and they just had so much passion. It moved me. I wanted to be part of that world and I’m just really having fun with it.”

Mariah Carey appeared on 106 & Park today to premiere her Obsessed Remix video which will be on her upcoming album Memoirs Of An Imperfect Angel. While on air Mariah debut her 3rd fragrance entitled Forever which is an opulent floral with notes of tuberose and gardenia. Developed with company Elizabeth Arden the perfume will be released in September 2009.

“I am in a wonderful place right now, surrounded by all the things I love and Forever captures this moment in time. When I put on this fragrance, I am transformed into feeling glamorous and sophisticated, I love wearing this fragrance so much and I can’t wait to share it with my fans.”

- Mariah Carey

“Fuse Presents Kanye West: Live From The Chicago Theater” on July 25th. The “Stay In School” benefit concert was sponsored by the Kanye West Foundation S.H.O.W (Students Helping Our World), a charity which was established by his late mother Dr. Donda West. The foundation partners with schools and community organizations to give underprivileged youth access to music production and academic support programs. Check out the program on Fuse TV on July 25th at 8pm/7c.

Props: UpscaleSwagger

The L.A. Times disclose the details regarding Drake’s record deal.

Under the unusually lucrative agreement he struck with Aspire/Young Money/Cash Money Records distributed through Universal, Drake received a $2-million advance. He retains the publishing rights to his songs and cedes only around 25% of his music sales revenues to the label as a “distribution fee,” his managers said. By contrast, the overwhelming majority of new artists sign financially restrictive “360 deals” that sap their touring and merchandise income and offer much more restrictive profit-sharing.

“The record company doesn’t have any ownership of Drake,” Bryant said. “The label does not have participation on profits. They don’t have ownership of his masters. We control his entire career. Those deals don’t happen anymore.”

There hasn’t been an upcoming artist with such a big buzz since 50 Cents debut in 2003. Drake has sold out concerts from his So Far So Gone Mixtape. The leading single ‚ÄúBest I Ever Had‚Äù has been receiving more then 1300 spins on radio, and has sold 600,000 digital downloads. He’s been featured on records with Jay-Z, Jamie Foxx, Mary J. Blige, Rihanna and Fabolous. He‚Äôs currently working on his debut album ‚Äú Thank Me Later‚Äù and will embark a 22-city tour starting July 27th with Lil Wayne, Young Jeezy, and Soulja Boy in ‚ÄúYoung Money Presents: America’s Most Wanted Music Festival‚Äù.

Drakes manager,  Cortez Bryant teamed with firm Hip Hop Since 1978 whose marketing has resulted in first week releases of 1 million copies sold in Kayne West’s “Graduation”and Lil Wayne’s “The Carter III”.

Could Drake be the next artist to sell 1 million copies with all the hype he has generated?

As reported in March, Mary J. Blige makes her major film debut in Tyler Perry’s movie I Can Do Bad All By Myself which hits theaters on September 11, 2009. Check out the trailer with also stars Taraji P. Henson, Gladys Knight, Brian J. White and Alex Rodriquez.

Karrine Steffans is currently promoting her new book “The Vixen Manual” while on air she takes offense to a comment by the CW 31 news reporter. She later gets ridiculed as the reporter makes a comment that ‚ÄúShe was a rump shaker in a bunch of video”. Press play to see the reporter and Steffans bicker on the meaning of the book. Props: RealTalkNY