Xzibi x DJ Whoo Kid x Ninja Assassin. Although the upcoming martial arts movie Ninja Assassin doesn’t hit theaters until this Friday, Warner Brothers has gone all out in their promotional efforts especially after the urban 18-34 male consumer. And what better way to reach a young, hip, movie-going guy than through hip-hop artists? Check these videos as Xzibit and DJ Whoo Kid along with Snoop Dogg’s manager Ted Chung are “attacked” by Ninjas in LA. I’m loving the originality behind it all. Whoo Kid video after the jump…
Archive for November, 2009
VIDEO: Xzibit, DJ Whoo Kid attacked by Ninjas for movie promotion
VIDEO: Wu-Tang Massacre Trailer Part 3
Yea I’m still excited for this one. One of the best trailers for an album that I’ve seen in a long time and one that actually has done its purpose…generate buzz and keep you wanting more. Via: RR
WoooHa interviewed by Digitized Hip Hop website

UPDATE: Make sure to check out my interview with Digitized HipHop just so you know the “voice” behind the website. Holler at me with any feedback, questions or comments. Peace and love to all the WoooHa Warriors supporting us every day.
The fine folks over at DigitizedHipHop.com recently interviewed me, Scott Yeti, where we got into all things including my background, marketing and branding in hip-hop, the future of artist business deals, power of blogs and a whole mess more. Head over to their site for the full interview. Props again to the Digitized Hip Hop team for the opportunity.
EXCLUSIVE VIDEO: Pt 2 of our QD3 interview about Scratch: The Ultimate DJ
We dropped Part 1 of the interview not too long ago now here is the second and final part as QD3 gives us a closer look at the scratching and mixing elements of the game including the interface with the Numark turntable and fader. Check out the official site for more info on the game and videos.
Cinemax & hip-hop labels form debut music video partnership
Cinemax, the HBO owned cable movie channel and labels including Interscope and Atlantic Records have formed a partnership to exclusively air music videos on the movie channel. The deal came out as cable channels fight more and more for exclusive content to differentiate themselves from the competition and hip-hop labels look for unique and cost efficient ways to market their artists. As many of you remember, Cinemax debuted Eminem’s music video “3 A.M.” right before a showing of the horror/thriller movie The Strangers.
The response and the added publicity for both the cable channel and the label was so positive that Cinemax continued this program with Atlantic Records and Maino’s new single “Let’s Make A Movie” (video shown after the jump – NSFW). While it was the King of Pop Michael Jackson himself who laid the ground work for music videos to be featured on major networks outside of MTV &VH1, today is a whole new ball game as non-music based cable networks and online sites fight it out with music content sites and channels for the coveted “debut” music video rights.
My prediction for the future…ESPN starts rolling out music artist promotions and tie-ins the way they do with movies. “And now…the Little League World Series brought to you by Bow Wow.”
50 Cent’s condom business goes splat
50 Cent x 50 Cent condoms. Back in 2007 50 Cent announced to the press that he was prepping to launch his own brand of 50 Cent condoms in the fight for safe sex. For the last two years 50 has been fairly silent about the business venture until now. The 50 Cent condom business is now officially dead as the “revolutionary” new condoms 50 wanted didn’t hold up to the rigorous testing procedures.
“I was looking for the opportunity to create a new safe sex campaign. The Wrap It Up campaign is something that is used so often, it wasn’t effective anymore. So I thought this is a great opportunity for me to get involved. But it just didn’t work out because I wanted things in it that wouldn’t work. I wanted things that would prolong sexual performance. You could just put it on and just go.”
Apparently the chemicals that 50 wanted to use to prolong the performance of a man did not mix too well with the latex material. Seriously though…we love 50′s entrepreneurial spirit but would you have trusted your the chance of having another baby momma with a 50 Cent jimmy? Via: SF Gate
VIDEO: 3 minute clip of movie “Avatar”
All the hype surrounding this movie so I had to throw this 3 min. clip up for my faithful WoooHa Warriors. With all the buzz and the insane CG I’m going to have to check it out just for the buzz factor. What about you guys? Willing to give it a try when it hits theaters Dec. 18th?
ALBUM ART: Eminem – “Refill”

Artist albums have gone the way of old school DVD marketing strategy with the introduction of these re-releases and souped up Special Edition albums. Interscope has led the way including Lady Gaga’s deluxe album that came with a lock of her hair. Now Eminem drops his re-release of The Relapse which includes five new songs including “Forever” with Kanye West, Drake and Lil’ Wayne – and the DJ Hero track “Renegade.” Here is the new art for the album.

