
Beyoncé taps into the gaming market by helping introduce “Style Savvy” a fashion orientated game for Ninendo DS and Nintendo DSi users…who said chicks don’t dig video games? The game turns players into managers of a virtual boutique. The goal is to accommodate customers’ budgets and needs, then use the accumulated cash to restock your stores, bearing in mind such factors as seasonal changes.
As part of its arrangement with Beyoncé, Nintendo plans to introduce five items from her Deréon line early this year. In a recent interview from USA TODAY Beyonce states:
“Fashion is something I’ve been familiar with my whole life,” she says in an interview before the shoot. So when Nintendo tapped her to represent its product, she was happy to oblige.
“It can teach young girls a sense of business and of responsibility,” Beyoncé says. “You have to be a good listener and pay attention to what the customers want. It also teaches you about fashion, using terms that fashion people use, like ‘asymmetrical.’ “
Check more pics of Beyonce and “Style Savvy” after the jump…


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