
Jermaine Dupri x Nu Pop Movement Watches. Jermaine Dupri has been keeping himself pretty busy these days especially as proud co-owner of watch company Nu Pop Movement. All while he has enlisted the likes of Bow Wow and Nelly to push the watches for him, as a true businessman, JD knows the way to people’s hearts is through…the cast of “Jersey Shore.” In a recent endorsement move, JD has the full support of the entire “Jersey Shore” cast to help promote his Nu Pop Movement watches. Here are just a couple of pics to show how low can you go for the mighty dollar bill. Jermaine Dupri…we salute you. More pics after the jump…
Archive for March, 2010
Jermaine Dupri uses cast of “Jersey Shore” to sell watches
DMX’s wife to write “tell-all” book

We aren’t sure how much more there is to tell considering DMX’s multiple public arrests including the most recent one yesterday for violating his parole. Regardless, DMX’s wife, Tashera, has been with the mad dawg since 1999 so you can be sure she has been through some crazy-ass stuff with the Ruff Ryder and she’s set to reveal it all in her new book “Strength of a Woman.” Yes indeeed…one can only imagine the amount of drugs and dogs and dogs on drugs she had to be exposed to during her marriage.
“Mrs. Simmons will be talking about her experience with her family and trying to hold them together through the DMX journey,” a rep for Tashera stated. “Her story is a stellar, heart wrecking, powerful, firsthand account of survival and family strength in a chaotic life and the fame that came with that life.”
I think it’s safe to say that Tashera won’t be bailing DMX out of jail this time. No word yet on the release date of the book or the publisher. Should make for one entertaining read though.
MOVIE TRAILER: “Tron Legacy” (new full trailer)
UPDATED: The trailer is now back up….this one is legit straight from Disney so there should be no issues.
Here is the full length new movie trailer to Tron Legacy. Nostalgia aficionados should go nuts for this as the new trailer really shows off the Tron world. Let’s just hope it’s not all sappy and Disney-fied though. Movie hits theaters December 17th.
VIDEO: Ryan Leslie introduces the Adidas Neighborhood
Ryan Leslie x Adidas. Ryan Leslie partners with Adidas to help promote their online experience, the adidas Originals AR Game Pack. Using AR (augmented reality) technology combined with your computer, the adidas Neighborhood will come to life, unlocking the streets where originality lives. R&B singers Ryan Leslie and Ciara will lead the way where exciting challenges, content and fun surprises await you at every corner of the gaming experience. Check out the Adidas site to learn how to play.
VIDEO: How To Make It In America: Hustle Stories with Kid Cudi
Kid Cudi x How To Make It In America. Kid Cudi discusses how he got the opportunity to land an acting gig…peep the video for the story.
MUSIC VIDEO: B.o.B. – “Nothin’ On You” ft. Bruno Mars
B.o.B. breaks into the mainstream with the crossover hit “Nothin’ On You.” Good to see a hard workin’ artist like this get the exposure he deserves. Check the video with all the beautiful girls after the jump.
T.I. lost $12 million from Ford endorsement deal during time in prison

T.I. x Ford. Looks like T.I. lost a lot more than his freedom and studio time due to his recent stint in prison and home arrest. According to a recent report by Billboard, T.I. lost over $12 million in endorsement deals largely due to Ford dropping him as a sponsor. Looks like heavy artillery gun charges and the U.S. auto industry don’t mix as Ford was able to drop T.I. due to a “moral” clause in his contract. Apparently these “moral” clauses are all the rage with celebrity endorsement deals (ahem Tiger Woods) and their iffy off camera behavior. But of course it will be the hit singles that will cause people to forgive and forget.
“Sometimes, you could be just a couple of hits away from redemption,” says Camille Hackney, Atlantic’s senior VP brand partnerships and commercial licensing. “Success makes people forget.”
Things look good for T.I. on the future endorsement front though. He has served his due time, done community service, has another movie coming up and has vowed to be more of an example to the youth out there. If he does what he says, the companies will come running back to him as he is one of the few artists out there that maintains true cross over appeal.
VIDEO: Raekwon talks FUBU legacy and relaunchd “FB” clothing line
Raekwon x FUBU. As we broke earlier last month, the FUBU clothing line has relaunched under the name FB Clothing and has signed on some pretty heavy hitters to help support it. Yea you had Jadakiss give his FUBU love but now it’s time to hear from the Chef. Raekwon talks about how the FUBU legacy affected him and what to expect from the relaunched line.

