Jimmy Iovine and Dr. Dre started a new trend in hip hop business that has many of their industry colleagues entering the headphone market. Ludacris latest business venture Soul by Ludacris will compete against Beats by Dre’s monster line up which features Diddy and Lady Gaga, and Jay-Z’s Roc Nation and Skull Candy Aviator headphones.
Ludacris designed and helped with the sound quality by Atlantic Technology. The headset will be able to play CD’s, iPods, iPads, and HD radio. There will be three different models of headphones and two different models of ear buds, one of which will be run by battery and will have a strap on it. Soul by Ludacris will release the first quator of 2011.
Luda love your flows and your hussle my dude!but CMON SOn you know damn good and well them headphones aint gonna sell! Dr Dre sold because number he was the 1st and number 2 his marketing plan was the fact that he is the best producer and obviously he can hear sounds other people cant thats why people bought into his headphones!gtfoh with that crap luda and stick to rappin!if you really wanna do something build your DTP label up like jay z did or baby did with young money!