The new business rage in hip-hop these days is all about landing the book deal. Combining reading with the hip-hop consumer never seemed like a natural fit but that was before hip-hop stars became pop culture icons that grossed millions of dollars in partnerships and endorsements. Now Simon & Schuster has signed Prodigy of Mob Deep for his new book My Infamous Life: The Autobiography of Mobb Deep’s Prodigy. The book centers around Prodigy’s upbringing, his career as a superstar rapper and his various stints behind bars. The book is slated to land in bookstores on April 19, 2011. Pre-order on Amazon now.