And the new face of PETA? Waka Flocka Flame. No joke. PETA recently announced that the Atlanta rapper, who has had his fair share of run ins with the law, will be a part of a new PETA campaign called “Ink Not Mink”, alongside well known artists such as Lady Gaga, Mariah Carey, and Pink.

“Animals should be treated the same as you would a kid. Would you want someone just to walk up and skin your kid? Hell no!” Waka recently told XXLMag.com.

The ad campaign is set to run on February 22nd. Considering most campaigns feature female celebs naked, let’s just hope Waka isn’t showing off his flame to everyone.

50′s upcoming film Things Fall Apart has received tons of publicity due to his much publicized weight loss for the role…over 60 lbs in fact (see the pics to believe it). Movie was filmed last year and is actually done and set to premiere at the Miami Film Festival on March 5th. Check some set photos from the film featuring 50 as a college football player who must overcome all obstacles when he is diagnosed with cancer during his senior year. Pretty safe to say from the fake painted bodies and the field they are playing on that this film was shot on a tight budget. Props to Shadow & Act for the find. More pics after the jump…

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Brisk releases Outtakes from its commercial featuring Eminem, wonder if the company will turn its Claymation puppets into action figures.

The VMAN Spring 2011 issue “No Risk, No Reward: The Thrill of the Game Issue” features Kanye West on the cover is now available for readers.

“In Kanye’s only magazine cover shoot of the season, he shows that he’s finally done talking and wants his art to speak for itself. He has literally put his money where his mouth is, and in tandem, VMAN has issued a promotion where one in ten covers contain REAL dollar bills. It’s the ‘thrill of the game’ – and who better to illustrate this than one of the most controversial music and fashion icons of our generation.”

Snoop Dogg’s Doggumentary drops March 29th.

will.i.am of the Black-Eyed Peas shows how his team does impossible things with Chatter. Check out more of the animated characters at thebabypeas.com The second ad is below which has product placement from Beats by Dre. Continue Reading…

Eminem helps Chrysler reinforce itself as a luxury brand in this 2-minute Super Bowl ad to introduce the Chrysler 200. The spot cost an estimated $9-million. The setting takes place in Detroit and the track “Lose Yourself” booms in the background.

Diddy makes a cameo in Mercedes-Benz Super Bowl XLV commercial. Press play and watch Diddy get frantic about his missing silver Mercedes.