Sean John launches EMPRESS, an empowering new women’s fragrance exclusively sold at Macy’s and available for sale on August 5th. Check out the ad for the perfume which features Sean “Diddy” Combs.

Lil Wayne’s Carter IV in stores August 29.

Diddy crowns Kelly Rowland Empress of Sean John Fragrance, check out the footage of her discussing her new role as spokesmodel of Sean John Empress fragrance.

Brisk Ice Tea sponsored the creation of Yelawolf’s tour bus. The bus was designed by Tristan Eaton. Check out the video and photo’s below. Continue Reading…

Check out Beyonce’s new L’Oreal “True Match” commercial, the ad is currently showing in Israel.

via: NecoleBitchie

Last time Jay-Z and Pharrell partnered up was when Billionaire Boys Club designed promotional t-shirts for the release of The Blueprint 3 album.

Billboard reports that  Rocawear and Billionaire Boys Club will develop a partnership which has not yet been specified. GQ previously reported that Rocawear accquired the licensing to manufacture and distribute Billionaire Boys Club. Sources say that Jay-Z and Pharrell, the current face and force behind BBC, will work as a tandem—utilizing Jay-Z’s business prowess and Pharrell’s creativity.

Though Jay-Z denied the claim of buying BBC on Twitter, last month he did state Rocawear would reposition itself in upcoming campaigns and partnering with Pharrell could be part of the plan.

Young Jeezy covers the August/September issue of The Source. Issue available on newsstands August 23.

The VMA’s will be live at the Nokia Theatre in L.A on August 28. To promote the event MTV enlist Lil Wayne for this commercial.