Here are the promo pictures for Beyonce’s clothing line House of Dereon.

The look for the House of Dereon autumn/winter 2011 collection is inspired by their idea of a “city jungle” with leopard, snake and African rose prints, which blend “tribal cues with edgy silhouettes”, and prices start at around 80 pounds for a dress. “The combination of colours, exotic prints and silhouettes make for a cohesive collection with tremendous appeal,” the Telegraph quoted Tina Knowles as saying. Continue Reading…

Mary J. Blige will premiere her new fragrance “My Life Blossom” on HSN on August 13.

“Life is beautiful when you are clear about who you are. Blossom is for my fans to celebrate our blossom to happiness. I’m so excited to introduce the fragrance next week. It is a base of tuberose, my favorite floral – its bold, very sexy and feminine, with vanilla, mandarin and sandal wood.”
- Mary J. Blige

Cassie and Solange are the faces for the new Carol Daughter’s Macadamia Collection. Check out pictures of the ads below.  Continue Reading…

Sean John launches EMPRESS, an empowering new women’s fragrance exclusively sold at Macy’s and available for sale on August 5th. Check out the ad for the perfume which features Sean “Diddy” Combs.

Diddy crowns Kelly Rowland Empress of Sean John Fragrance, check out the footage of her discussing her new role as spokesmodel of Sean John Empress fragrance.

Last time Jay-Z and Pharrell partnered up was when Billionaire Boys Club designed promotional t-shirts for the release of The Blueprint 3 album.

Billboard reports that  Rocawear and Billionaire Boys Club will develop a partnership which has not yet been specified. GQ previously reported that Rocawear accquired the licensing to manufacture and distribute Billionaire Boys Club. Sources say that Jay-Z and Pharrell, the current face and force behind BBC, will work as a tandem—utilizing Jay-Z’s business prowess and Pharrell’s creativity.

Though Jay-Z denied the claim of buying BBC on Twitter, last month he did state Rocawear would reposition itself in upcoming campaigns and partnering with Pharrell could be part of the plan.

Romeo is the new brand ambassador of Citi Trends, a retailer of urban fashion apparel and accessories in the United States offering 60% off everything. Seems like Jimmy Jazz has new competition. Check out the company’s back to school commercial that features Romeo and also go to their Facebook page to win prizes.

Dr. Pepper’s Amazingly Smooth Music campaign partners up with Big Sean and Skullycandy to create exclusive Aviator headphones  with custom Cherry red accents on the ear cups. For a chance to win a pair of headphones click HERE. Check out more pictures below. Continue Reading…