Yeti is sorry. I’ve been slammed with other projects the past couple of months so I haven’t been able to keep up. Big thanks to Edwin who was holding down the fort while I was gone. Thanks to all our faithful WoooHa readers for sticking in there. For now I will post random things I like on the internet for your amusement. Cool things.
Yours Truly,
Yeti.
Jay-Z and Kanye West will auction off the Maybach that was seen in their music video Otis to support the recovery efforts towards The East Africa Drought Disaster. Over 12.4 million people have been affected by the East Africa drought and famine, which is affecting countries like Somalia, South Sudan Djibouti, Ethiopia and Kenya.
MTV News asked an expert to appraise the cost of damage to the mutilated Maybach and the price reached to $150,000 for a fully reinforced frame. How much would you bid for this Maybach?
Check out more pictures below Continue Reading…
To celebrate the release of Dr. Dre’s highly anticipated album Detox which still has no release date Beats by Dre is introducing the limited edition Detox Pros. Retail price $599.95, check out the unboxing.
Steve Stoute will release The Tanning of America: How Hop-Hop Created a Culture That Rewrote the Rules of the New Economy on September 8th.
STEVE STOUTE: “The Tanning of America”:
Steve Stoute, one of the most influential voices in popular culture, examines how hip-hop transformed a new generation and conquered the global marketplace in his new book “The Tanning of America: How Hip-Hop Created a Culture That Rewrote the Rules of the New Economy”
In THE TANNING OF AMERICA: How Hip-Hop Created a Culture That Rewrote the Rules of the New Economy, published by Gotham Books and on sale September 8, 2011, Stoute draws from his diverse background in the music industry and brand marketing to chronicle how an upstart art form – street poetry set to beats – came to define urban culture as the embodiment of cool. Stoute’s understanding of how hip-hop morphed into a mainstream culture enabled him to relate to a new generation of thinking, which catapulted him to the forefront of pop culture – where he remains today.
Stoute says, “Tanning is the catalytic force majeure that went beyond musical boundaries and into the psyche of young America – blurring cultural and demographic lines so permanently that it laid the foundation for a transformation.” Shawn ‘Jay-Z’ Carter refers to Steve Stoute as “the conduit between corporate America and rap and the streets.” Stoute has made a career out of identifying with and activating a new generation of consumers to create extremely successful marketing campaigns. By marrying urban cultural icons with the mainstream – whether it be Jay-Z’s successful “S.Carter” sneaker launch with Reebok, Justin Timberlake with McDonald’s “I’m lovin’ it” campaign, Beyonce’s partnership with Samsung, Mary J. Blige’s “My Life” fragrance with Carol’s Daughter and HSN that broke industry sales records, or Lady Gaga partnership with MAC Cosmetics – Steve Stoute has revolutionized the way blue chip marketers and superstar artists connect with consumers.
Brisk Ice Tea sponsored the creation of Yelawolf’s tour bus. The bus was designed by Tristan Eaton. Check out the video and photo’s below. Continue Reading…
Swizz Beatz and Reebok released “Reethym of Lite” video featuring the new Classics Lite collection of footwear from Reebok the commercial also features music from Swizz “International Party”.
Here is the final installment of the Absolut Vodka x Cee Lo documentary, if you missed part 1 click here to see it.